Review: Qwitter – Unfollow Notification Service
05. Jul, 2010 
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Many folks that are on Twitter are very concerned about their following/follower counts for any number of reasons. Maybe you are a blogger looking to connect with other bloggers to help push your own message out, hold conversations and participate in debates or to plug-in to the Twitterverse to receive near real-time updates from your favorite news network or sports team.
Whatever the reason, Twitter is a hot topic in keeping up to date with many interests and managing personal connections. Bloggers can utilize their Twitter accounts to broadcast their latest article out to their followers and can announce the next information product that is being released. Twitter can indeed be a huge factor in managing traffic building, as long as your follower count is growing.
Hey, My Follower Count is Heading South!
Whoops, the magic number seems to be dwindling a bit…what did you do!?? More than likely, you did nothing wrong since your Twitter account is yours to do with as you please, but human nature proves that no matter how much positivity you try to put out there, you’re simply not going to please everybody. This is where the almighty unfollow comes into play, or maybe the block is thrown down and that connection is potentially lost for good.
Wonder NO MORE of Who Dropped You
Qwitter is an opt-in service that allows you to submit your Twitter username and an email address that can be used to receive a daily update of fellow Twerps that have unfollowed you for that day. Now, I’m not condoning that the service be used to cyber-stalk your walkaways, but if you have that bug of curiosity nibbling away, this can give you an idea of what types of folks you are not exactly connecting with.
At one point, the service went as far as offering your last Tweet that was published before someone unfollowed you, but they ended up removing that feature as the reasoning was too vague. After all, people may not unfollow you simply over your last Tweet.
Who Can Use Qwitter?
Qwitter subscribers are typically businesses, consultants, proprietors or individuals who closely monitor their social media reach. There are also many subscribers that are just curious. Ultimately, Qwitter is tool for those seeking to round out the data they receive concerning their Twitter accounts.
Pros
- Sends off a daily email of people that have unfollowed you on Twitter
- Allows you to see which followers removed you, and include a link to their profile
- Pleases the curiosity of those that have unfollowed you
Cons
- May promote Tweet-rage by questioning reasons for unfollow
- Does not offer stats and trends (may be available in ‘premium’ service)
- Could introduce Social Media Anxiety; who likes to be unfollowed?
Conclusion
As a blogger looking to expand my own voice in the blogosphere, obtaining relevant and targeted readers is a fairly high priority in managing my online presence. When it comes to Twitter, users can establish a direct connection and manage conversations with followers and with those they are following. That critical part of the equation is golden and Twitter can support that process very well. The idea behind Qwitter may be seen as a great idea for some, but for others, it’s not exactly a top ten tool that must be kept within the entrepreneurial toolbox.
What Do You Think?
Do you have interest in knowing who exactly decided to unfollow you on Twitter? When your follower count drops, do you get that uneasy feeling, or do you just laugh it off and move on? What do you think of Qwitter if you’ve used it?
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